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CHARITY INFORMATION

Football Aid are delighted to have Aberdeen FC back on board for the 2007 games. We last held a match at Pittodrie in 2004 and £1,000 was raised for their nominated charity, Cash for Kids. The grant was used to create PR materials, including t-shirts, to reinforce the Cash for Kids brand.

Ruth Morrison, Co-ordinator explained, "The project aimed to raise awareness of Cash for Kids in the hope of increasing fund raising and the number and scope of projects seeking funding. It has been very successful. The T-shirts have been worn by sponsored parachutists, Balmoral road race runners and Granite City Rally Drivers amongst others. Fund raisers now request them and as such, brand recognition has improved vastly. Cash for Kids has just recorded its most successful year ever. We've raised and distributed more money than ever before."